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Dr. Ante Simonic, Chairman of WABA, won the “Chinese Government Friendship Award”

The 2017 Annual "Friendship Award" ceremony was held on September 29th at the Great Hall of the People. Dr. Ante Simonic received the award...

New Zealand ambassador to China Mr. John McKinnon visited China & expressed great amount...

On April 27, 2018, Ge Zhirong, vice chairman of World Alcohol Beverage Alliance,Chen Zeming, secretary general of World Alcohol Beverage Alliance released 2017 The...

Grand Opening of “WABA Wine Overseas Flagship Store” on JD Worldwide

WABA wine overseas flagship store opened on July 16! From July 16, new and old customers can buy a variety of high-quality imported wines in the...

Chinese Baijiu and Indian whisky will successively lead the consumption of spirits in the...

Chinese Baijiu and Indian whisky now accounts for 47% of the global consumption, and is expected to rise by 25 million cases from 2016...

2018 Annual General Meeting of the World Alcohol Beverage Alliance will be held in...

The Annual Meeting of the World Alcohol Beverage Alliance(WABA) has been held for the last four years in Guizhou Province, China in conjunction with...

Laymau Reveals the Positive Effect of Moderate Drinking’s Against AD and Senile Dementia

In order to understand how bioelectricity, membrane potential, enzyme activity, wine and other factors can influence synaptic transmission, experts have dived into the project by...

The 2019 CIIE-Guiyang High-tech Zone China-Singapore Cultural Exchange & Wine Tasting Event Successfully Held

On November 13, hosted by the World Alcohol Beverage Alliance (WABA) and organized by Guizhou Five Plus One Big Data Management Co., Ltd. (FPO), the...

WABA Promotes the Alcohol Resource Conservation and Friendly Environment Development

  The forth United Nations Environment Assembly was held from March 11 to 15 this year on the theme of “Innovation solutions for environmental challenges...

WABA made a decision to promote the establishment of a front inspection and quarantine...

On March 29, 2018, the leaders of WABA and a number of interested parties met in order to discuss a number of initiatives that...

Innovative Ways to Win the Chinese Wine Market

DIGITAL STRATEGIES FOR WINE BRANDS TO COMPETE  While wine marketing has previously relied on offline techniques such as in-store activity, gifting, wine events and dinners,...
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